People
David Brinberg, Director
dbrinber@vt.edu
David Brinberg is the founding director of the Sloan Foundation Forest Industries Center at Virginia Tech and is the the Robert O. Goodykoontz Professor in the Department of Marketing and Professor of Psychology. He received his Ph.D. from the University of Illinois and has held faculty appointments at the University of Maryland, Baruch College, and SUNY-Albany. Dr. Brinberg currently serves, or has served, on the editorial boards of the Journal of Consumer Research, Journal of Marketing, Journal of Consumer Psychology, Journal of Advertising, and the Journal of Public Policy and Marketing. He also has served as President of Division 23 of the American Psychological Association, Society for Consumer Psychology. He has authored or edited five books and has published work on research methodology, individual and group decision making, social marketing, and forest industries in journals such as the Journal of Consumer Research, Journal of Marketing, Journal of Personality and Social Psychology, Journal of Applied Social Psychology, Journal of Public Policy and Marketing and the Forest Products Journal. Dr. Brinberg has received funding from the Marketing Science Institute, the New York State Department of Health, the Sloan Foundation, the USDA Forest Service, and the National Highway, Transportation, and Safety Administration for his work on decision making, social marketing, and forest-industry related research.
Earl Kline, Co-Director
kline@vt.edu
Earl Kline is the Co-Director of the Sloan Foundation Forest Industries Center at Virginia Tech and a Professor of Wood Science and Forest Products in the College of Natural Resources. He works and teaches in the area of manufacturing systems engineering and process control technologies to improve upon the overall management and control of wood products manufacturing businesses. His current R&D focus for the center is utilizing “Continuous Improvement” and “Lean Manufacturing” concepts to improve the productivity and competitiveness of wood products related businesses. In the past, Dr. Kline has developed new automation technologies such as lumber scanning systems to recognize color and defects in wood. Applications of this work have been patented and various scanning systems based on this technology are now commercially available. His main priority has been to teach and mentor students for the next generation of forest products managers and leaders. Dr. Kline's courses include computer control applications for forest products manufacturing, wood industry operations management, and manufacturing systems modeling methods.